A large percentage of the financial assets, in the United States, are invested in some form/ forms of real estate. For most Americans, the value of their family home, represents their single – biggest, financial asset. In addition, some of the other real estate vehicles, used, include: personal housing; owner, and/ or, non – owner, occupied, multi – family properties; investing in commercial buildings, rental houses, apartments, and/ or, participating in Real Estate Investment Trusts (REIT), and/ or, partnerships, etc. However, while some, do, extremely well, with these, others, experience less – stellar results! Those, who do best, generally, understand, and effectively, use, and take advantage of the MAPS of real estate. With that in mind, this article will attempt to, briefly, consider, examine, review, and discuss, using the mnemonic approach, discuss how this approach, is a beneficial, smart one.
1. Marketing; management; motivating; make mark: Optimal results stem from quality, professionally – designed, management, and making the wisest decisions, based on evaluation, instead of being guided by emotion! Much of this, relates to marketing expertise, and doing so, in a manner, which is motivating, both to the individual, as well as potential buyers, sellers, renters, and landlords, etc. How would you ensure, you are ready, willing, and able to make your mark, in a quality way?
2. Attitude; aptitude; action plan; attention; attractive: Taking advantage of the finest, attractive opportunities, requires a relevant, well – developed, aptitude, and skill – set! This must be accompanied with a true, positive, can – do, attitude, in order to overcome obstacles, by considering them, to be challenges, rather than problems! It’s essential to carefully, pay keen attention, to all aspects, and carefully, perceive and conceive of, create, and implement, the best action plan!
3. Pricing; planning; priorities: There’s an expression, Real estate is all about price and location. Only, when pricing, is right, from the start, does one become capable of quality planning, and taking advantage of the most relevant, significant priorities!
4. Selling/ sales; strategy; staging: Since, many potential buyers, have challenges, in terms of, visualizing the bigger – picture, and aren’t capable of looking beyond, obvious, and cosmetic items, it often makes sense, to take advantage of the services of a professional stager, and use staging, to demonstrate, what could be! One must focus on a meaningful strategy, emphasizing sales, and selling, at the best possible, available price, in the shortest period of time, with the best terms, etc. Doesn’t that make sense?
When one uses the essential MAPS of real estate, his performance, and end – results, are generally improved and enhanced. Are you willing, to fully prepare, to become effective, in this amazing field of endeavor?